Last Updated: August 1, 2025

Sichuan Yancouheng Trading Co., Ltd. offers selected general merchandise to Australian consumers through yizzcart.com. The company was founded on March 15, 2022 (Unified Social Credit Code: 91510700MA7LFJW57F), with Lai Keyan as the legal representative. Leveraging manufacturing resources from Southwest China, we procure practical household goods directly and deliver them to Australian users via cross-border logistics.



Brand Establishment Background

In 2022, the founding team set up an operations center in Mianyang, observing that some home products were significantly overpriced in Australia (e.g., storage equipment with a markup of up to 300%). Thus, the yizzcart platform was established to lower intermediary costs by adopting a factory-direct procurement and simplified packaging model, offering Australians cost-effective general merchandise.



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